The article discusses the ongoing acquisition process between Adobe and Figma, a product design platform. The deal is worth $20 billion and has been pending for over a year due to regulatory scrutiny.
Key points:
- Regulatory bodies are reviewing whether the combination of these companies will lead to an unfair concentration of market power.
- Both sides have valid arguments for and against the deal, with Adobe needing Figma’s product design capabilities to stay competitive in the enterprise digital creative suite market, but also potentially eliminating a competitor by acquiring them.
- Analysts and industry experts are weighing in on both sides of the argument, with some believing that Adobe needs Figma to succeed and others seeing it as an opportunity for Figma to expand its reach without relying on external funding.
Important quotes:
- "Adobe knows full well where the market is headed and how critical Figma (and its customers) are to its future success." – Brent Stewart, Gartner analyst
- "The deal remains a strong one for both Adobe and Figma; however, a no-deal would be devastating for Adobe." – Ehab Bandar, founder at design consultancy Bigtable.co
